7 Approaches to Boost SEO on Your WordPress Website
March 26, 2018
WordPress is one of the finest CMSs in the world in comparison to other popular CMSs since it is very simple to use and customize the theme of your website without having any technical expertise. Online business owners want as many visitors as possible on their WordPress website whether their objective is to amuse and inform readers, promote their work and sell their offerings. Simply put, the more online visitors your website gets, the easier it will become to establish a powerful audience base, which you can count on.
But then where to start from? There are numerous approaches to drive relevant web traffic towards your WordPress website, but wordpress seo services are one of the most effective of them all. SEO is a compilation of powerful on-page and off-page strategies and techniques strived at assisting your web-pages rank higher in the search engines results.
This amplifies your WordPress website’s visibility and can assist it really take off. There are several handy approaches to boost your WordPress website’s SEO, even if you are a novice wordpress seo expert. Read on to explore seven best wordpress SEO approaches which you must start using right away to boost your WordPress website’s SEO!
Take a Look at the 7 Approaches to Boost SEO on Your WordPress Website:
1. WordPress.org VS WordPress.com:
These are the two primary platforms managed with WordPress. WordPress.com has the hosting that is absolutely free without any FTP access. WordPress website owners do not require customizing the themes, widgets and plug-ins as it comes already integrated with the website. It is primarily used by the individuals that have small blogs or small business. Another interesting benefit that you reap is you can easily optimize the website with WordPress SEO techniques for improving the website rankings. WordPress.org offers full control on the website, but you require taking regular backups and purchase the hosting plan.
2. Ease to Select Your Favorite Domain:
Usually, website opens from both www and non-www versions. This might lead to issues since search engines bots might get confused that which is the key version of the website. You can effortlessly choose the desired domain in the Webmasters and then use 301 or 302 redirection through coding it in the .htaccess file!
3. URL and Permalinks Optimization:
URL structure must be properly optimized by the wordpress SEO consultants and not comprise any PHP or % characters. The website URL structure must be optimized encompassing the primary keyword. The URL has to be like www.abc.com/mainkeyword.com. For setting the permalinks in the WordPress, you need to go to the WordPress dashboard, choose settings and then click the Permalinks and pick the necessary structure.
4. Employ Authorship:
It is very imperative to have the Google authorship so that your wordpress website does not miss the prospective WordPress SEO Value. If the website owners have performed the authorship correctly then, your image will get appeared together with the search results, which advances the click-through rates considerably.
5. Use of Right WordPress Plug-ins:
Install the essential plug-ins for your WordPress website. Below mentioned are few important plugins:-
- Sucuri:-It is an extremely essential for the safety and trims down the malware attacks.
- SEO Wizard: – It is another essential plug-in for offering redirections if you are a novice wordpress seo expert and do not have any knowledge about the .htaccess file.
- Optin Monster: – It is one of the best plug-ins to generate leads and amplifying the web traffic.
- Vault Press: – This plugin assists in taking regular data backups so that you do not lose your important data.
- Limit Login Attempts: – This plugin diminishes the login attempts so that the hackers can be blocked for some time.
6. Define Robots.Txt File:
Robots.txt file is an extremely important aspect to be set, since it informs the bots about which web-pages have to be crawled and which should not be crawled. The file must be right to block certain web-pages and enabling the important web-pages. For example, you have a thank you page that appears after a defined action on the website, but you do not want to crawl and index those web-pages so that you have to provide the tag no follow and no index. Therefore, robots.txt file could be a valuable tool for SEO while optimizing the WordPress website.
7. WordPress Yoast Plug-in:
It is considered to be the best plug-ins for carrying out SEO of any wordpress website. There are two important factors that the Google consider while ranking your web-pages and that is readability and SEO. Both must have excellent scores so that it gets appeared at higher position in the search results. Readability comprises less utilization of passive tone, more conversion words, smaller sentences and excellent Flesch reading scores. Conversely, SEO must comprise optimizing the heading tags, Meta tags and ALT tags. The content has to be correctly optimized for the primary keywords. You must maintain the standard keyword density and keyword proximity.
This no more a secret that WordPress is an extensively used CMS, which makes your website appear higher in the search results using the right SEO techniques. WordPress websites are very simple to optimize, customize and attain the best outcomes to boost the performance of your wordpress website.
But still if it gets a little tricky for you to manage your website or if you want to boost the SEO on your WordPress website then, you can hire professional wordpress seo services from the best wordpress seo company right away!
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